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PAPER MANUFACTURERS ASSOCIATION OF SOUTH AFRICA
Tel: +27 (0) 11 803 5063
Fax: +27 (0) 11 803 6708
Email: Info

PAMSA DOES NOT SELL, SUPPLY OR DISTRIBUTE PAPER PRODUCTS. PLEASE CONTACT OUR MEMBERS DIRECTLY FOR SUPPLY, QUOTATIONS OR SALES ENQUIRIES BY CLICKING HERE: Members

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Unit 4, Woodview Office Park
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Woodmead, Sandton

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Rivonia 2128

PAMSA-StoryTeller
electronic, environmental facts, Greenpeace, Greenwash, National No-Print day, Paper, paper recycling, print, Toshiba, Two Sides
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Latest News & Features

Two Sides challenges Toshiba’s ‘No Print Day’ as Greenwash

Greenwash is an unfortunate and growing phenomenon as marketing departments jump on the sustainability bandwagon. In what is one of the most blatant examples of greenwashing a division of Toshiba, Toshiba America Business Solutions, has announced that 23 October 2012 will be ‘National No-Print Day’.

On this day Toshiba proposes to ‘raise awareness of the impact printing has on our planet’ and of ‘the role of paper in the workplace’, They are asking people and companies not to print or copy anything that day. This campaign is backed up by a number of contentious and unsourced claims designed to support this ill-conceived initiative.

There are many flaws surrounding Toshiba’s campaign including:

 • Toshiba seems to have ignored the environmental impact of electronic communications. Just saying you are eliminating print and paper really does not mean you are necessarily helping the planet. It’s a lot more complex than that. If the alternative is, for example, electronic communication, then what is the environmental impact of this? Greenpeace have identified electronic waste as the fastest growing component of the municipal waste steam. (1)
• Toshiba has linked paper use to deforestation (or killing trees and destroying forests) when, in fact, responsibly made paper can be a sustainable way to communicate. Paper is a highly recycled commodity in Europe, with a recycling rate approaching 70 per cent. (2) Does Toshiba recycle its products so effectively? We think not.
• Paper is based on wood, a natural and renewable material. Electronic equipment, ink and toner cartridges, including those with the Toshiba brand, are made mostly from non-renewable resources and are not so easily recycled. Has Toshiba considered the life cycle of all of its own products before professing expertise on others?
• What do the thousands of men and women employed by Toshiba to manufacture, sell and distribute copiers, printers and toner cartridges world-wide think about this campaign?

Two Sides openly challenges Toshiba’s claims and would like to understand if Toshiba have taken into account verifiable and accurate environmental facts about print and paper in a multi-media world.

Before withdrawing this flawed campaign Toshiba should consider the plethora of accredited facts on the Two Sides Website: www.twosides.info including:
• Since 1950 Forests in Western Europe have increased by 30 per cent. (3)
• European forests are increasing by 1.5 million football pitches every year – an area four times the size of London. (4)

Two Sides promotes print and paper as a versatile, sustainable communications medium. We do not usually comment on the comparative environmental performance of other industries but we cannot let this unwarranted attack on our industry go unanswered.

We look forward to Toshiba’s response.

(1)Greenpeace, The E-waste Problem 2009
(2) The European Declaration on Paper Recycling 2006 – 2010 Monitoring Report 2010
(3) UNECE, FAO, The Development of Forest Resources, 1950 to 2000
(4) CEPI, Forest Fact Sheet, July 2008

Two Sides is a worldwide initiative by companies from the Graphic Communication Value Chain including forestry, pulp, paper, inks and chemicals, pre-press, press, finishing, publishing and printing. Our common goal is to promote the responsible production and use of print and paper, and dispel common environmental misconceptions by providing users with verifiable information on why print and paper is an attractive, practical and sustainable communications medium.

Visit: www.twosides.info to learn lots more.

Source:  http://www.graphicrepro.co.za/asp/news_long.asp?nid=20041

Tetra Pak and Gayatri Paper Mills partnership bears fruit NAPL: Toshiba ‘No-Print Day’ Campaign Points Wrongful Finger at Print
International-Day-of-Forests
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WORLD ART DAY | @tomasqmorin, in his article 'How WORLD ART DAY | @tomasqmorin, in his article 'How I Learned to Love Cardboard During the Pandemic', shares how he made a championship belt out of cardboard as a wrestling-loving young kid. 

"I dug through neighboUrhood dumpsters, looking for a cardboard box that seemed clean, bendable and easy to cut with scissors." The pandemic saw him making up toys for his toddler. 

Cardboard toys rock. For young and old.

Photo illustration by Derek Brahney from @nytmag 

#cardboard #cardboardmakesthebesttoys #paperart #worldartday
Happy Unicorn Day 🦄. This day was created to ce Happy Unicorn Day 🦄. This day was created to celebrate these mythical and majestic creatures and help adults remember how much more fun life can be when we let a little magic in sometimes. 

#unicorn #unicornday #origami #thepaperstory #paper
#WorldHealthDay is a time for us to give thanks fo #WorldHealthDay is a time for us to give thanks for our health, while also paying tribute to the millions of health workers around the globe. Thank you for your service.

#thepaperstory #health #hygiene #healthcareworker #healthcare #southafrica
“We delight in the beauty of the butterfly, but “We delight in the beauty of the butterfly, but rarely admit the changes it has gone through to achieve that beauty.” Maya Angelou

#mayangelou #hope #change #easter #paper
#paper

Photo by @devinlesterstudios
Beverage cartons are recyclable! A special pulping Beverage cartons are recyclable! A special pulping process is used to separate the paper fibres from the plastic and foil layers.

#recycle #recycleyourcartons #juice #milk #recycling #packaging #thepaperstory #paper #paperrecycling 
#renewable #sustainable

Pic by @devinlesterstudios
Weekend plans? We hope it involves lots of downtim Weekend plans? We hope it involves lots of downtime! 💛

#paper #selfcare #thepaperstory #books #booklove #autumn #unplug  #readingtime  #slowdown #escape #southafrica 

Pic @[17841409080079263:@devinlesterstudios]
Captain Infinity takes his energy from sustainably Captain Infinity takes his energy from sustainably grown trees that soak up that extra evil carbon dioxide that is causing global warming. 

Ts&cs Apply. 

#supercartons #recycleyourcartons #thepaperstory #paperpackaging #sustainablepackaging
Levi’s have chosen paperboard liquid cartons to Levi’s have chosen paperboard liquid cartons to promote their good water journey because they are 100% recyclable in South Africa and 73% renewable. 

👖 You can enjoy a free eco-friendly boxed water in-store and learn about their Water<Less™ wins. 

👖 Available at the following @Levis_southafrica stores from 16 March: Canal Walk; Cavendish; Clearwater; Eastgate; Gateway; Mall of Africa; Menlyn; Sandton; Tyger Valley and the V&A Waterfront. While stocks last. 
 
#worldwaterday💧 #worldwaterday #cartons #recycle #sustainablefashion #sustainablepackaging #paperpackaging #water
Are you worried about wood and paper products caus Are you worried about wood and paper products causing deforestation? Well, be assured that trees in commercial forestry are much like any other crop – specific species are planted, harvested and replanted in sustainable rotation, so that there are always trees at various stages of growth and maturity, ready to harvest for generations to come. The sector is even responsible for maintaining and protecting some of South Africa’s indigenous forests.

#IntlForestDay #intlforestday2021 #renewable #renewability #restoringforests #trees #forestrylife #forests 

Credit: Sappi
This #internationaldayofforests, look up. Whether This #internationaldayofforests, look up. Whether you find yourself in an indigenous forest or a timber plantation, thank these giants for everything they do. They give us oxygen, store carbon and cool our planet. Farmed trees provide us with everyday products. By replanting harvested trees, wood and paper are renewable, enriching our lives, making our jobs easier and our world more sustainable.

#trees #wood #forestry #intlforestday2021 #forestrestoration #renewable #sustainable
Who remembers learning about photosynthesis 🌞 i Who remembers learning about photosynthesis 🌞 in primary school? 

Just like other plants, trees absorb carbon dioxide. The entire wood and wood products cycle stores carbon. While they’re growing, trees absorb carbon dioxide from the atmosphere. They’re so efficient at this that about half the dry weight of wood is carbon. And that carbon stays locked up in the wood – even when it’s turned into construction materials, furniture or even paper.

#intlforestday #intlforestday2021 #forests #forestry #carbon #climatechange #sustainability #trees 

Photo credit: Mondi
Did you know that only 70% of forestry-owned land Did you know that only 70% of forestry-owned land is managed for production? 

South African forestry companies leave a large proportion in its natural state, helping to form ecological networks of wetlands, grasslands and indigenous flora throughout the forestry landscape, providing habitat for countless animal, bird and fish species.

It's what makes our sector remarkable. 

Renewable. Recyclable. Remarkable

#IntlForestDay #forestry #forestryexplained #forests #sustainableforestry #paper #thepaperstory

Photo credit: Mondi South Africa
By separating your paper recyclables from your was By separating your paper recyclables from your waste, you can ensure that they get a second life - a cardboard box, an egg box, or even toilet paper. 

#globalrecyclingday #globalrecyclingday2021 #paper #paperrecycling #sustainablity #cardboardbox 

Photo by @devinlesterstudios
Did you know that all of these paper products are Did you know that all of these paper products are recyclable in South Africa? Which of these are you not recycling at the moment? 

#globalrecyclingday #globalrecyclingday2021 #paperrecycling #recycle #paperpackaging #sustainableliving #waste #wastestopswithme
It's Global Recycling Day today, 18 March. Do you It's Global Recycling Day today, 18 March. Do you recycle? If you do, comment with a ♻️, and maybe tag a friend who you think should be recycling. 

If you don't and need help, check out recyclepaper.co.za or drop us a question in the comments section.
Meet our planet-saving Super Carton friends! Learn Meet our planet-saving Super Carton friends! Learn more about Captain Infinity, Dr Renewable and Super Transformer, answer an easy question and stand in line to win one of 10 cash prizes worth R1 000! 
{Link in bio}

Ts&cs Apply. 

#supercartons #recycleyourcartons #thepaperstory #paper #packaging
Today, in partnership with Fibre Circle, we launch Today, in partnership with Fibre Circle, we launched the Super Cartons campaign to raise awareness that food and beverage cartons are recyclable in South Africa. {Link in bio}

#supercartons #recycleyourcartons #thepaperstory #sustainability #packaging #recyclablepackaging #paper #paperboard #paperrecycling
Here's to women around the world, wherever you are Here's to women around the world, wherever you are and whatever you do. You're awesome. #InternationalWomensDay
It’s official. You’ve inspired us, inspired ot It’s official. You’ve inspired us, inspired others, and shared  positivity with our fellow South Africans. Thank you, your contributions have been truly inspirational!

We have selected a winner. If you entered our #2021PositivityChallenge, check your inbox! You could just be the lucky winner.
Did you feel the chill in the air this morning? Did you feel the chill in the air this morning? 

Well, March 1 typically signifies the start of Autumn in South Africa, and other southern hemisphere countries. Take time to admire and observe the changing colours around you.

“Autumn carries more gold in its pocket than all the other seasons.” Jim Bishop

#autumn
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